The average family in the UK could save up to £1,080 per year simply by making better use of their freezer.

Research by retailer AppliancesDirect found that the average family could save up around £90 per month shopping more by freezing fresh meat, fish and cooked meals, as well as buying pre-frozen foods that cost less than their fresh alternatives.

Statistics indicate that around a third of all food globally is wasted. In Britain, nearly two out of three (65%) people admit to throwing away food because they’re unsure if it can be frozen or not.

What’s more, 15% of those surveyed admitted to ‘rarely’ using their freezer, while 4% stated they did not own a freezer at all.

By making good use of freezers to store frozen food and foods that might not be eaten before their use-by-dates, households could save enough money to pay for a week-long family holiday in the UK.

Although many people prefer to buy fresh rather than frozen food, recent studies have suggested that fresh and commercially frozen vegetables are nutritionally similar.

Mark Kelly, Marketing Manager at, said: “With household bills on the rise, it’s important that families are making the most of their freezer and other household appliances to keep costs to a minimum.

“When it comes to food, Britain is very guilty of wastage and often this is down to the lack of understanding when it comes to what freezers can and can’t be used for.

“Aside from the savings when it comes to purchasing food and wasting it, there’s also an energy efficiency aspect to be aware of. Newer freezer models tend to offer a better energy efficiency rating, and a well maintained freezer will make for increased cost efficiency.”

Ensure you’re making best use of your freezer and save money at the same time, with AppliancesDirect’s top five tips:

  • In the event of a power cut, keep the freezer door shut and your food should be safe and keep frozen for the next 24 hours
  • Most packaging will display advice and information on freezing, however a general rule which is useful to follow would be to never freeze dairy or fish for more than three months, and everything else should remain frozen for less than six months
  • Be sure to defrost your freezer at least once a year to prevent reduced efficiency and therefore higher bills
  • Keeping food constantly below 0°c means food is safe to eat once thawed; fluctuations in temperature can affect the food’s condition and texture
  • Labelling products with the date they were frozen will help you keep track of how long they’ve been in there