Win Brand New Colours Launching! Breastfeeding friendly fashion with The Bshirt.

What to wear often tends to feature at the bottom of the list for mother’s so soon after their newborns arrive into the world. Luckily there is help at hand and a practical solution which doesn’t mean investing in a whole new wardrobe, thanks to the award-winning Bshirt.

A social venture founded by two Devon based mumpreneurs with many years of breastfeeding experience between them, The Bshirt is leading the way to improve new mums’ confidence and help to make breastfeeding even more accessible – literally.

Launched in March 2017, friends and Co-Founders Philippa and Lisa are on a mission to improve breastfeeding rates in the UK, empowering women to breastfeed with confidence.

The Bshirt offers the perfect solution to ensure every outfit can be breastfeeding friendly and can be worn underneath regular clothes. With two brand new colours launching, plum and navy, there is now even more choice whatever your personal style.

Taking the stress out of what to wear when you’re breastfeeding, The Bshirt can be worn on its own or underneath your favourite outfits, keeping both your tummy and cleavage covered whilst feeding your little one.

To celebrate the new arrivals, we have teamed up with The Bshirt, who are offering two winners the chance to be the first to add the new colours for the ‘Lift The Flap’ Bshirts to their wardrobe.

Available to buy online, profits from the sale of The Bshirt will be donated to charities that support breastfeeding women. To browse the full range and colours available, visit

To enter the competition simply fill in your details below. Closing date midnight 28/02/18.

[contact-form-7 id=”83959″ title=”The Bshirt Competition”]